Creative Zugdidi
Beneficiary 11
Name of the Call
Competition for Supporting the Development of Creative Spaces and Clusters in Zugdidi
Total budget of the Call
16,900 GEL
Selected beneficiary - Name of the organization
Name and position of the person responsible for the project
Lasha Logua - NGO "Zugdidi Tourism Cluster Mozoji" - Leader
Title of the project:
"Creative Souvenirs for Zugdidi"
Type of the project
The competition aims to develop multi-functional creative spaces and organizational clusters in the Zugdidi Municipality.
Location of the implementation of the project (country/s, city/s):
Zugdidi City, Zugdidi Municipality
Target groups
Zugdidi Tourism Cluster members, local entrepreneurs, craft masters, and tourists
Amount of the grant received
10,300 GEL
Start and end date of the project
15.04.2024 – 01.07.2024
Duration of the project in months:
2 months and 17 days
Project Description / What are the outcomes of the project?
No more than 250 words single spaced
Within the project framework, the plan is to promote the production and sales of souvenirs related to the history of Zugdidi, Samegrelo, and Colchis, as well as organize several tourist-attractive locations for souvenir sales. In these locations, foreign tourists and Zugdidi guests will have the opportunity to purchase authentic souvenirs decorated with Colchian and Megrelian cultural elements.
The project will involve members of the Zugdidi Tourism Cluster and various craft masters working in Zugdidi, with their retraining and teaching of souvenir production and sales being one of the project's significant aspects.
The cluster includes people and enterprises working in tourism and interested in folk crafts. They plan to develop their resources and produce a series of saleable and in-demand souvenirs, such as:
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Magnets
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Keychains (with appropriate content and design)
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Souvenir versions of local wine, vodka, and honey with special local-themed designs
Project Goals:
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Increase the tourist potential of Zugdidi as the center of Samegrelo
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Strengthen the Zugdidi Tourism Cluster
Project Tasks:
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Support the development of local entrepreneurs and folk craft masters
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Strengthen the Zugdidi Tourism Cluster "Mozoji"
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Increase souvenir production in Zugdidi and create multiple sales points